Press & Media Kit

Founding story & company background

SimpleBuild AI was founded in 2025 by Gary Brucks in Wilmington, NC 28401, as a sister company of Brucks Products. The original premise: most American small business owners were stuck choosing between three bad options for getting a website built — pay $5,000 to $15,000 for a traditional agency build that takes 6 to 12 weeks, spend 40 to 80 hours wrestling with DIY platforms like Wix or Squarespace, or roll the dice on offshore freelancers selling $200 copy-paste templates. None of those options actually solved the underlying problem, which is that small business owners want a professional, mobile-responsive, search-optimized website live in under two weeks for under $1,000, built by a team they can call when something needs changing.

The company was incorporated in Q1 2025 and shipped its first 100 customer sites by mid-Q2. By April 2026, that number had grown to 1,247 small business websites delivered, with a mean turnaround of 4.2 days, a median form-submission lift of 312% in the first 90 days post-launch, and a verified 4.9-star rating across 127 client reviews. The customer base spans construction, hospitality, professional services, healthcare, legal, real estate, retail, and e-commerce, with active clients across the United States, Canada, the United Kingdom, and Australia.

SimpleBuild AI has remained intentionally small — a USA-based team of 2 to 10 designers, developers, and content writers led by Gary Brucks. AI tools accelerate the workflow internally (initial design system selection, copy first drafts, schema markup generation, technical SEO setup) but every customer site is reviewed, edited, and quality-checked by a human before launch. There are no offshore subcontractors. The company funds its growth from operating revenue and has not raised external venture capital.

Market context & what makes this story newsworthy

The AI website-builder category is in a moment of structural transition. Pure-AI tools like Wix ADI, Hostinger AI, and 10Web have aggressively marketed since 2023, but published customer satisfaction data and small-business case studies remain limited. Traditional design agencies have largely not adapted their pricing or delivery models. SimpleBuild AI sits in a third position: AI-augmented, human-finished, fixed-price. That hybrid is increasingly relevant in 2026 as Google's Helpful Content updates penalize low-effort AI output, AI search engines like ChatGPT and Perplexity reshape discovery, and small businesses look for partners who can navigate all four search surfaces (SEO, AEO, GEO, ISO) in a single engagement.

For journalists writing about this category, SimpleBuild AI is available to comment on: the economics of AI-augmented agency work versus pure-AI builders, why 312% form-submission lifts are achievable on a $350-$1,000 budget, how AEO and GEO are reshaping what "SEO" means for small businesses, and why most small business owners still need a human team rather than a fully-automated builder. The company can also share anonymized customer data on delivery times, post-launch traffic lifts, AI citation timing, and revision-round patterns.

Topics Gary Brucks can speak to

• Done-for-you vs DIY web design economics — specifically the cost-per-hour math that explains why a $350 done-for-you build can outperform a $0 DIY build for any small business owner whose time is worth more than $9/hour.
• The 4-pillar SEO playbook for 2026 — SEO (Google), AEO (ChatGPT/Perplexity), GEO (AI Overviews), ISO (local pack/schema), and why optimizing for only one of those four is no longer enough.
• How small businesses get cited by AI assistants — first-hand data from 1,200+ shipped sites on what content patterns earn citations from ChatGPT and Perplexity within the first 30 days post-launch (median: 21 days).
• The Wilmington, NC small-business ecosystem — on-the-ground perspective from a regional founder serving local contractors, restaurants, professional services, and trade businesses across coastal North Carolina.
• AI-augmented agency models — what tasks AI tools have actually compressed (design system iteration, copy drafting, schema generation) versus what remains stubbornly human (project intake, design judgment, customer communication, post-launch revisions).
• Schema markup as a competitive moat — why fewer than 25% of US small business sites have correct Article schema and how the laggards can lap competitors in 90 days.

Editorial guidelines for journalists

All boilerplate text on this page is offered for free editorial use, no attribution required for the company description and short bio. Custom data pulls (e.g., median delivery time by industry vertical, AI citation timing by content depth) can be provided within 24-48 hours of a written request to press@simplebuildai.com. Quotes attributed to Gary Brucks should be cleared via email to ensure accuracy; phone interviews are available with 24 hours notice and can be scheduled at (910) 515-7779.

The brand assets in the section above are licensed for editorial use in articles, podcasts, and broadcast segments referencing SimpleBuild AI. Logos must not be modified, recolored, or used as endorsements. The full media kit including high-resolution founder photos, screenshots of representative customer sites, and brand color palettes is available on request. SimpleBuild AI does not pay for placement, sponsored coverage, or affiliate-style reviews. We do not accept link-building solicitations and we do not engage in pay-for-quote services.

How to work with us as a journalist

For breaking-news quotes (e.g., a Google algorithm update, a new AI search feature, an industry milestone), email press@simplebuildai.com with deadline and angle. Average response time is under 24 hours and we routinely turn around quotable expert commentary in under 4 hours when a tight deadline is specified. For longer-form features (case studies, business profiles, market analyses), we are happy to provide on-the-record interviews, anonymized customer data, and customer introductions where appropriate consent exists.

For journalists working on stories about specific small business verticals (contractors, restaurants, professional services, etc.), we can connect you with current SimpleBuild AI customers in those verticals who have agreed to talk on the record about their experience. All such customer introductions are made with the customer's explicit prior written consent. SimpleBuild AI does not coach customers on what to say. Updated April 2026.